A question on all our minds is what it looks like inside an eye…. Right….? Well, we were intrigued anyway…. CDM came to us through Framework with a super interesting script for Bayer and we jumped on it. We used a clever mix of CG and stock footage to create a moon or mars like landscape with the end reveal being one huge pull back. It was certainly a technical and creative project that we could really get our teeth stuck into. The result blew the client and agency away and to be honest we are incredibly happy with it too. Question which body part will be next….
Production Company : Framework
Director: WE (Jon Evans & Tim Wetherall)
Producer: Tim Wetherall
Lead VFX: Jon Evans